Product Marketing Manager

Employer - Genesys
Job title - Product Marketing Manager

Job Description

Summary:


Genesys is hiring a Product Marketing Manager who thrives on taking the complex and making it meaningful, understandable, and personal. We have an important story to tell about the transformative guidance we bring to customer engagement, employee engagement, and digital transformation. It is a story of change: Our customers are changing because their customers are changing. Genesys makes our customers the hero who can make that change.


Together, we strive to build a world-class marketing and storytelling experience. You have strong track record in marketing, brand management, communications and storytelling. You understand that marketing ultimately is about creating meaningful connection that drives action. You know digital marketing and the use video can create change. You have extensive experience with new (emphasis!) and traditional marketing content and believe that marketing is part art and part science (aka, data to better understand the impact of your work).


Demonstrated capacity to develop, refine and transmit our message to key stakeholders like our Peers, Prospects, Customers, Partners, Analysts, and our community around the world. You are skilled in taking new, unknown and/or complex products, and transforming them into compelling human speak that boils it down to its essence.


Better yet, you can convert the message into compelling stories that move our stakeholders to action thru well executed content and marketing campaigns.


Exceptional writing and communications skills. You must be a strong writer who is comfortable managing and representing the multiple voices of Genesys. You enjoy creating compelling, persuasive presentations and are a rockstar in delivering them too.


A deep commitment to our mission. You are a proven leader with evidence of empathy, passionate curiosity, and a commitment to helping our customers and colleagues. You have grit and a strong work ethic, and you produce quality results, often in a condensed timeframe.


A strong commitment to each other. You excel at positive collaboration. Our team is our corporate family. We thrive on transparency in communication, tolerance in disagreement, and operating without fear of rank or title.


Key Responsibilities:
Competency in development with Machine Learning
Competency in development with WordPress
Own and drive strategic marketing initiatives
Minimum Requirements:
Demonstrable marketing experience with experience in a sales or sales support role
Bachelor’s in IT, software development, business, communications, marketing or equivalent
Very strong written communication skills as well as strong verbal presentation skills
Willing to travel 10%
Can excel in a fun, ever-changing work environment
Desirable Skills:
Act as storyteller and evangelist
Develop positioning and messaging that differentiates us in the market
Sales enablement communicate the value proposition to the sales team and develop the sales tools that support the selling process
Product launch plan the launch of new products and releases and manage the cross-functional implementation of the plan
Market intelligence be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them.
Creation of original go-to-market content that successfully elevates the Genesys brand
Contribute to creation of Customer Success stories About Genesys


Every year, Gen

product-marketing, product-marketing-jobs-in-madhapur, product-marketing-manager
Job Location Madhapur, Hyderabad, Telangana
Date Posted 15 Feb 2020
Employer Email --No Email
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