Associate Product Marketing Manager

Employer - e-Infochips
Job title - Associate Product Marketing Manager

Job Description
Job Description
eInfochips is looking for experienced Associate Product Marketing Managers to drive eInfochips service offerings across multiple verticals including Aerospace, Semiconductor, Medical Devices etc. The Associate Product Marketing Manager is expected to work with Product Marketing Managers and help expand existing accounts and open new accounts through Account Based Marketing and lead gen activities. The Associate Product Marketing Manager is also expected to drive content generation (blogs, case studies, white papers) to demonstrate thought leadership.

Responsibilities
Practice Marketing - Position and promote eInfochips services with global customers. Depth of engineering requirements within segments, deep familiarity and understanding of overall engineering R&D services eco-system is essential.
Product Marketing - Identify products / IPs to help accelerate customer engagements as well as generate product based revenue.
Strategic Partnerships - Execute partnership GTM activities (events webinars, joint press releases etc.). Experience in handling partnerships with companies like Microsoft, ThingWorx, Qualcomm, NVIDIA, IBM (Watson) is an advantage.
Lead generation - Plan and execute monthly, quarterly and annual lead generation resulting in opening new accounts and increased revenue
Collateral - Generate content for the website, case studies, white-papers, PPTs and videos
Market Research - Identify market trends, challenges and top prospects for new and existing service offerings in various industry segments
Internal Sales - Educate and support the sales and business-development team to close strategic business
Events and Trade Shows - Participate at relevant trade-shows to generate business leads
Analyst reports - Participate in analyst conferences, submit analyst RFIs.

Deliverables
GTM execution to drive measurable revenue results
Collateral portfolio for new and existing service offerings and products
Collaborate with engineering / delivery managers to address potential business
Marketing campaigns and events that generate qualified leads
Required Candidate profile
4 - 8 years of experience in product management / product marketing roles for a technology company
BE in the technology domain and MBA from a Tier-1 B-School
Acumen to understand various business situations, and respond to changing market conditions
Excellent oral and written communication skills, client-facing experience are a plus
Experience in building critical and/or complex products is preferable
Excellent communication skills and ability to articulate thoughts and offerings in written, verbal or visual manner, and advanced proficiency with making Power Point Presentations.


Perks and Benefits As per Industry standards
Salary: Not Disclosed by Recruiter Keyskills SalesLead GenerationMarketing ManagementBusiness GenerationCase StudiesProduct MarketingMarketing CampaignsStrategic PartnershipsMedical DevicesMarket Research Desired Candidate Profile Please refer to the Job description above Company Profile
eInfochips Limited eInfochips, an Arrow company, is a leading global provider of product engineering and semiconductor design services. With over 500+ products developed and 40M deployments in 140 countries, eInfochips continues to fuel technological innovations in multiple verticals. The company�s service offerings include digital transformation and connected IoT solutions across various cl

associate-product, associate-product-jobs-in-ahmedabad, associate-product-marketing
Job Location Ahmedabad, Gujarat
Date Posted 15 Feb 2020
Employer Email --No Email
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